Apple, determined to revitalize its Mac and iPad sales, is gearing up to unveil several new models and upgrades. Apple’s sales in the Mac and iPad segment have declined by 15%. This is due to reduced consumer spending on technology and a lack of new products from the company.
About the New Product of Apple
Apple is preparing to refresh its iPad Air, iPad Pro, and MacBook Air lineups. In addition, it is a highly anticipated launch slated for March 2024. The report reveals that alongside the new iPad series, Apple will also introduce iPadOS 17.4 during the March event. However, the anticipated release of macOS 14.3 is likely in January or February.
About the iPad Air
One of the highlights is Apple’s plan to release a 12.9-inch iPad Air model, aligning its size with the iPad Pro. This move could result in four models, codenamed J507, J508, J537, and J538. Additionally, it may be available in both wifi and cellular versions. It’s worth noting that the current iPad Air series boasts a 10.9-inch display.
Apple aims to provide customers with a wider array of options at different price points by offering a larger display on the new tablets. As a result, it will mirror the successful strategy employed with the MacBook Air and MacBook Pro series.
Launch and Pricing
Furthermore, Apple may prepare for the launch of four new iPad Pro models, potentially ranging in screen size from 11 inches to 13 inches. These models codenamed J717, J718, J720, and J721, would mark the first significant overhaul of the iPad Pro range since 2018. Additionally, the price of these new tablets could reach as high as US$ 2,000.
About the iPad Pro of Apple
The upcoming iPad Pro models will boast OLED screens, which utilize the same advanced display technology found in iPhones since 2017. Additionally, the iPad Pro models are likely to incorporate the mighty M3 chipset. Further, it debuted with the MacBook Pro in October of this year. This chipset upgrade will undoubtedly enhance the performance and capabilities of the iPad Pro. Thus, it will elevate its position as a powerhouse device in Apple’s product lineup.
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Closing Note
With these anticipated updates and upgrades, Apple aims to reignite consumer interest in its Mac and iPad offerings. As a result, it will captivate both loyal Apple enthusiasts and potential new customers. The unveiling of these highly anticipated devices promises to be a significant event in the tech world. Thus, it will mark Apple’s continued commitment to innovation and excellence.