Over 40 Marks & Spencer UK, stores now offer the new Beauty Takeback Scheme. In addition, it is part of a project in collaboration with the recycling company Handle.
How will the new initiative of Marks & Spencer work?
Customers can return plastic or aluminum beauty packaging from any retailer into special in-store boxes in Marks & Spencer beauty departments.
With Handle’s capabilities to carry out such a process. In addition, the materials and components will employ to produce new packaging and products.
The program focuses primarily on lids, tubes, pumps, sachets, and pipettes. In addition, the packaging parts rarely get attention when it comes to conventional recycling.
Within the first 12 months, Marks & Spencer estimates that the project will collect more than two tonnes of empty beauty packaging from participants.
Closing Note
The retailer’s head of ESG, Carmel McQuaid, stated, “We’re dedicated to developing straightforward solutions that support our consumers in leading lower carbon lives.
There is still more to accomplish. However, we hope that this program will inspire customers to recycle their used beauty products to offer them a second chance at life. In addition, it will lessen the amount of packaging that ends up in landfills. Plastic is one of the largest concerns facing the beauty industry.
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“It’s one of many ways we’re advancing the circular economy on our roadmap to net zero,” the statement reads, “alongside our other schemes, including Shwopping and plastic take back.”
