Instagram is introducing a new feature that allows users to include up to 20 photos or videos in their feed carousels. Thus, it aligns with the popular trend of “photo dumps.” Initially, in 2017, Instagram enabled users to post up to 10 photos or videos in a single swipeable carousel post. With the update, users can now share twice the content in their carousels.
Instagram Shifting Trends in Content Sharing
In its early days, Instagram revolved around the concept of capturing and sharing a single, flawless photo with followers. Users began sharing a collection of photos and videos in a carousel format rather than selecting one picture over time, as the concept of “photo dumps” gained traction.
Embracing the “Photo Dump” Trend
Instagram is embracing the “photo dump” trend just in time for the end of summer. In addition, a carousel can now contain more photos and videos. This update evokes memories of the past when users would upload entire photo albums from their summer vacations on Facebook during the platform’s peak popularity.
Instagram Comparison with TikTok’s Feature
This enhancement brings Instagram closer to TikTok’s carousel feature. Additionally, it permits users to include up to 35 photos in a single post.
User Reactions and Platform Evolution
Some users may welcome the update. However, others may view it as excessive. As a result, this perceive Instagram’s departure from its origins as a straightforward photo-sharing app a decade ago. The app has many other content formats, such as reels, stories, and notes. However, users may not feel inclined to swipe through more than 10 slides of a single post.
Instagram Anticipated Update and Metric Standardization
The expansion of the carousel limit was not a surprise. Moreover, the recent announcement follows Instagram’s decision to make “Views” the primary metric across all formats, encompassing reels, live content, photos, carousels, and stories. This change will allow creators to monitor a consistent metric across all their content.
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