Apple announced the launch of its first online store in Vietnam the following week. This is due to a response to sluggish iPhone sales in China.
First Store of Apple
Tim Cook, the CEO of Apple, is placing his bet on emerging regions where there are fewer iPhones. In addition, the country has a younger population, which will present more growth potential.
Apple did not specify when it will open actual stores in Vietnam. In addition, the country has a 100 million-person population.
Deirdre O’Brien, senior vice president of retail at Apple, stated that the company was pleased to be expanding in Vietnam.
Closing Note
Retail stores frequently open before their online counterparts. Licensed retailers currently sell Apple products in Vietnam. In addition, the company has a number of suppliers who assemble its devices there for export.
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In 2020, Apple opened its first online store in India.