OpenAI has introduced SearchGPT, a search tool aimed at providing prompt responses to queries by drawing from web sources. This initiative appears to position OpenAI to compete with emerging players like Perplexity. However, it will compete with established giants such as Google and Bing.
SearchGPT’s User Interface and Functionality
From a user interface perspective, SearchGPT closely resembles OpenAI’s ChatGPT platform. Users input a query, and SearchGPT presents information, images from the web, and relevant source links. Further, users can ask follow-up questions or explore related searches in a sidebar.
OpenAI Location-Specific Search Capabilities
Certain searches take into consideration the user’s location. The company has stated that SearchGPT shares general location information with third-party search providers to enhance result accuracy. This may include displaying nearby restaurants or the weather forecast. Furthermore, users can share more precise location information through the settings menu.
Powered by OpenAI Models
OpenAI models, including GPT-3.5, GPT-4, and GPT-4o powers SearchGPT. Described as a prototype, it is being launched for a select group of users and publishers. In addition, the company plans to integrate some features into ChatGPT.
OpenAI Addressing the Need for Faster and Easier Web Answers
OpenAI expressed the belief that finding relevant information on the web often requires significant effort and multiple attempts. It aims to enhance the conversational capabilities of their models. In addition, they can integrate real-time web information into their models. As a result, it will make search faster and more efficient.
SearchGPT’s Responsible Approach
In response to these concerns, OpenAI is positioning SearchGPT as a more responsible and measured deployment. They emphasize that SearchGPT prominently cites. It links to publishers in searches, providing clear, in-line, named attribution. OpenAI is also collaborating with publishers to design the search experience. Additionally, it will offer website owners the ability to manage how their content appears in search results.
Commitment to Publishers and Creators
OpenAI clarifies that SearchGPT is distinct from the training of their generative AI foundation models. Thus, it will assert that sites can appear in search results even if they opt out of generative AI training. They express a commitment to fostering a thriving ecosystem for publishers and creators.
Also Read: https://thecitizenscoop.com/meta-ai-expands-new-chatbots-capabilities-and-global-reach/
Looking Ahead
Some may find it challenging to trust a company that previously scraped millions of YouTube transcripts without permission. However, OpenAI’s approach with SearchGPT appears to signal a new direction. The SearchGPT saga will likely continue to unfold as AI-powered search tools evolve.
